Iconic apartments selling fast at the cube - 13/09/11

The newest pinnacle of city centre living, The Cube, has announced that it has only five of its 122 buy-to-let properties still remaining. The Cube will now be focussing on marketing the buy-to-live properties.

The news follows huge interest in the building since the beginning of the year, with the first phase of new apartments selling out within weeks and the second phase, launched in June, resulting in back-to-back viewings. As the rental market continues to perform strongly in Birmingham, it's no surprise that the iconic scheme has generated interest from investors and drawn impressive rental rates from tenants.

Neil Edginton, director at The Cube, comments: "We're thrilled with the response we've had to the apartments with only five buy-to-let properties now left. The Cube has already built a reputation for being a unique place to live in the heart of Birmingham city centre and is becoming the standard for city living. You only get one chance to live next door to David Beckhams hairdresser and with the hotel, spa and Marco Pierre White restaurant due to open in December, our apartments have huge buy-to-let potential. Demand in the city is high and our current landlords have experienced significant demand for their properties.

"Our purchasers have commented that in some instances, it has taken only a matter of hours to let their apartments, so our message to potential investors is to get in touch now before they are all sold out!"

Mark Evans at Knight Frank adds: "The Cube has generated a lot of interest from both owner occupiers and investors, more so than any other Birmingham scheme in Birmingham. Now we're at the end of the summer period, we expect interest to pick up even further, so we don't expect these five apartments to be on the market for long."

One buy-to-let purchaser who is already benefiting from his apartment at The Cube is Chris Morris from Warwickshire, who teamed up with three colleagues in 2006 to buy three one-bed apartments.

Chris concludes: "It's good to see that the rental market is picking up and our apartments at The Cube are really standing out, offering tenants so much more than just a city centre location. There's a lot going on here and I believe that residents who are renting at The Cube are planning to be here for the long term.

"All in all, I couldn't be happier with the apartments and it's great to have The Cube management team offering day-to-day support along with our letting agent."

In addition to the luxury apartments, residents at The Cube also have access to a 24-hour concierge service and fully automated car park. Adee's Phelan's exclusive Birmingham salon will open at the end of September, whilst construction for the Marco Pierre White restaurant is currently underway, as is Hotel Indigo's boutique hotel and spa. There is also a Private Members Club and Bar - a luxurious venue offering members unrivalled entertainment, relaxation and an open-air terrace overlooking the canal. Residents at The Cube will benefit from the exclusive offers to these facilities, including complimentary membership to the Marco Pierre White VIP club.

Investors in the buy-to-let properties are also able to take advantage of the on-site management team at The Cube which can help with any tenants' needs or requests.

For more information on the apartments at The Cube contact Sue Donaghy or Mark Evans at Knight Frank on 0121 200 2220 or visit www.thecube.co.uk

For media information, please call:

Kate Dawson on 0121 713 3978 or email kate.dawson@mccann.com

Katie Allsopp on 0121 713 3769 or email katie.allsopp@mccann.com